With the introduction of Facebook/Instagram Shops, which give your customers the ability to find, browse, and purchase products right on social media… it’s left many wondering if they really still need their online store.
1. Ease of Use + Brand Visibility
It’s easy for...
Collecting email addresses from your website visitors is key if you want to cultivate a community of life-long customers. But collecting customer emails is not always an easy task. It can be difficult because people are rarely willing to share their personal info... without a good reason.
No matter how many email subscription...
Despite the incredible rise in online shopping, many people are still hesitant to purchase online for fear that the item won’t fit. Generally, people know what size they are, but we’re all aware that sizes can vary from store-to-store (or even from product-to-product within a store!).
A size 6 dress in one store could fit very...
What’s the very first thing you encounter on a website? The homepage. It’s essentially your welcome sign — it’s the first thing your customers see when they visit your site...you have to make a good impression! Aside from being the introduction to your brand, your homepage serves a lot of other functions as well. It is...
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