2020 is here and 2019 is in the books! Whether it was your first year of business, or you’ve been at it for a few years or more— there is always room to grow. The end of each year/beginning of the new year is the best time to take some time to reflect on the past year; Think about what went wrong, what went well, what could you...
The data overwhelm is REAL for retailers. With so many opportunities to track metrics, it can be hard to pick and choose which data points are the most important. Many times this can lead to us not using the data to our benefit at ALL - which means we’re running our online stores based on reflexes and assumptions, rather than actual proven...
For a fabulous e-commerce entrepreneur (like yourself), Google Analytics is a really crucial tool to use. We know that Shopify has awesome analytics already built in, but the sooner you also get set up on Google Analytics, the better. It can provide a lot of data about your website and your customers beyond what Shopify offers. It will also pay...
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