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Using Shopify to Track Your Profits

shopify Oct 14, 2020

From the getgo, Shopify will track the revenue of your store. If you look at your analytics, you'll see this and can organize by week, month, year, etc. This is great but it's not really telling you what you're truly making. You might have made a certain amount of revenue this month, but what are you bringing home? That's where...

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Do I Really Need an Online Store if I Have a Facebook Shop?

social media website Jul 30, 2020

With the introduction of Facebook/Instagram Shops, which give your customers the ability to find, browse, and purchase products right on social media… it’s left many wondering if they really still need their online store.

Facebook/Instagram Shops provide many benefits:

1. Ease of Use + Brand Visibility 

It’s easy for...

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5 Tips for Writing Better Product Descriptions

seo Jul 23, 2020

Writing product descriptions can be a time-consuming and tedious task. And with all that there is to know about SEO, you might lack confidence that your product descriptions are written in a way that is working to bring visitors in and convert them into customers!

I'm going to give you tips today on how to improve your...

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New Feature Alert! Facebook Shops

facebook May 20, 2020

Facebook announced today (5/19/20) that they'll be introducing Shops, a way for businesses to set up free storefronts on both Facebook and Instagram. Here are a few things you should know as we await the launch of this new feature:

1. Facebook Shops partner with well-known e-commerce software

If you're currently running your store with...

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4 Post-Coronavirus Silver Linings for Boutiques & Store Owners

Uncategorized May 11, 2020

Despite all that's going on, it's always important to look at the bright side of things. While a lot of negatives have come from this pandemic - especially for small business owners, there are some silver linings amongst the clouds when it comes to the future of e-commerce.

Online Shopping Surge

Customers are more accustomed now to...

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Template Review: How Downtown Chic Uses Our Graphic Templates

graphic design May 05, 2020

We recently interviewed Nicole Cosentino of Downtown Chic, and she shared with us how much she loves our graphic templates! She shared with us some of the graphics she made with them, and we knew we had to share with our community.

Have you scooped up one of our graphic templates yet? You can check them all out here. Can't decide or ...

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SheCom Insider Feature: Nicole Cosentino

insider feature May 05, 2020

With the launch of our new monthly membership made just for boutiques & online store owners, we're starting a new series featuring the incredible women who are part of our community to not only give them the recognition they deserve, but also to show the many different points of view, insights, and learnings that these fabulous women can...

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SheCom Resources: An Interview with Endear's Co-Founder Leigh Sevin

resources shopify Apr 27, 2020

We touched base with Leigh Sevin, Co-Founder of Endear, a CRM platform that boasts a 61% average return on investment and a 96x better conversion rate than regular email marketing, to get the SheCom Scoop on what it does, who it's for, and what those who use it can expect.  Plus - if you want to give it a try, stick around until the...

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SheCom Resources: An Interview with Kalys of Growave

resources shopify Apr 22, 2020

We touched base with Kalys, of Growave - a 5-star customer loyalty app available on Shopify - to get the SheCom Scoop on what it does, who it's for, and what those who use it can expect. From reviews, to VIP loyalty programs, custom lookbooks, and more, the Growave app can help boutiques and online stores engage more meaningfully with customers...

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8 Ways to Increase Your Average Order Value

marketing sales Apr 22, 2020

As an EComm Queen, we know you started your business out of love, passion, and ambition… but you’re also here to make money, right? Of course, we would never say no to more revenue coming in! The biggest key to a successful online business is increasing your revenue. One of the easiest ways to increase revenues for an eCommerce...

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